Total Restoration of Texas Sales Increased By 500%
“We were struggling to generate leads online despite offering some of the best restoration services in Texas. Thanks to Complete SEO, our online presence skyrocketed, and now a significant portion of our business comes from organic search.”
WHAT WE PROVIDED
SEO Services
- Comprehensive website audit and optimization
- High-quality link building strategy
- Local search optimization
- Reputation management
- Content and conversion rate optimization
The Client
Total Restoration of Texas
INDUSTRY
Disaster Restoration
LOCATION
Austin, TX (USA)
Total Restoration of Texas (TRT) is a leading provider of emergency restoration services, including water damage restoration, fire damage cleanup, and mold remediation. They assist homeowners and businesses throughout Texas with fast, reliable, and professional restoration solutions.
The Challenge
LACK OF VISIBILITY IN A HIGHLY COMPETITIVE INDUSTRY
Total Restoration of Texas had a strong reputation for quality restoration work, but they were struggling to generate leads online. The disaster restoration industry is highly competitive, with large national brands dominating search rankings.
Despite their expertise and exceptional customer service, TRT was being outranked by competitors with stronger SEO strategies.
To make matters worse, TRT’s website lacked the necessary technical optimizations and keyword strategy to compete in local searches. They needed a way to get in front of potential customers quickly and effectively.
“When you don’t show up in local search results, you’re missing out on a massive number of potential leads. We knew we had to invest in SEO to stay competitive.”
The Solution
LOCAL SEARCH OPTIMIZATION & STRATEGIC CONTENT UPGRADES
Total Restoration of Texas partnered with Complete SEO to turn their website into a powerful lead-generation tool. The strategy involved:
On-Site SEO Overhaul – Complete SEO conducted an in-depth website audit and optimized every page for search engines, improving loading speed, mobile usability, and site structure.
Local SEO & Google Business Optimization – TRT’s Google My Business profile was optimized with high-quality images, keyword-rich descriptions, and consistent NAP (Name, Address, Phone Number) information across directories.
High-Quality Link Building – A targeted outreach campaign secured authoritative backlinks from home improvement, insurance, and real estate websites, boosting TRT’s credibility.
Content & Conversion Optimization– Service pages were rewritten with better keyword targeting, engaging calls to action, and trust-building elements to improve conversion rates.
“We knew we needed to step up our online game. Complete SEO took the time to explain the process and executed a plan that made a real difference.”
The Results
DRAMATIC GROWTH IN LEADS & SALES
Within the first year of working with Complete SEO, Total Restoration of Texas saw transformative results:
- Increased Organic Traffic by 380% – TRT began ranking on the first page for major keywords like water damage restoration Austin and emergency fire cleanup Texas, leading to a massive boost in website visits.
- 500% Increase in Sales – More traffic meant more leads, and TRT saw a 5x increase in revenue directly attributed to organic search.
- Stronger Competitive Positioning – By optimizing their online presence, TRT was able to outrank larger competitors, securing top spots in local map searches and organic listings.
“Before SEO, we were relying on referrals and paid ads. Now, our website is one of our strongest sources of new business.”
