Maximize organic search traffic for your law firm.

Tested lead generating strategies for scores of lawyers in tough markets.

Search Optimization for Lawyers

Search engine optimization (SEO) is vital to your law firm’s marketing success on the web. SEO is a constant process that maximizes the amount of organic and unpaid traffic from search engines to your site by helping your law firm’s website get ranked highly and on the first page of search engine results pages (SERPs), and brings you more prospective clients.

Attorney SEO Services

We optimize websites to help businesses and people achieve optimal search rankings that drive more leads and revenue.

Goal-Oriented Web Design

We design and develop conversion-focused websites, optimized for search and converting traffic into new business.

PPC Management

Pay Per Click (Google and Microsoft Ads) enables us to send droves of targeted, high-converting traffic to your website instantly for an influx of new leads.

SEO For WordPress

We know WordPress inside out. Our in-house WordPress SEO experts provide full-service WordPress optimization and website management that streamline marketing efforts.

(1) Law Firm Discovery and Analysis

In our Discovery and Analysis Audit, we will understand your firm’s web-marketing goals in detail. We examine your firm’s digital assets and web presence to figure out:

What’s working
What can be retained or improved on
What to reduce or eliminate completely
What new content and strategies should be implemented

(2) On-Site SEO Optimization

How your firm’s site is designed, built and optimized plays a huge role in successful search performance.

In our on-site SEO optimization, we optimize your:

Web-copy
Page titles
Meta descriptions
URLs

We analyze your keywords to ensure they align with your marketing goals and handle more sophisticated tasks like including a lawyer-specific schema and organizing your site’s content architecture.

Our optimization provides the powerful basis for any lawyer’s site to enjoy high SERP rankings.

(3) Local SEO

Many who search for lawyers do so locally. Therefore, any law firm will want to have a strong local presence for searches. To make your site locally visible, we’ll submit it to hundreds of the most authoritative, local site directories.

We use high-quality tools like Moz Local and Yext to build consistent citations for your law firm all across the web. We also use other location-based search tactics like:

Local link building
Lawyer-specific address schema
Location-specific keyword optimization

(4) Backlink Acquisition for Attorneys

We create unique, effective and white-hat link-building campaigns for clients. Every campaign is tailor-made for a lawyer’s current backlink profile and area of practice. We look for and then target high-domain authority and contextually significant sites from which to earn links.

Besides link-outreach campaigns, Attorney Rankings submits to more than 90 social directories, 200 local directories, and 60 legal directories.

We also:

Submit guest posts on a monthly basis
Constantly identify new link opportunities via competitive analysis
Commit to ongoing research for new link opportunities

One of Google’s most important search-engine ranking factors is in-depth, accurate and high-quality content. Our content is written by highly experienced, professional writers and gets syndicated on Twitter, Facebook, LinkedIn and Google Plus. To ensure optimal brand exposure, we curate your content on Scoop.it.

We also go above and beyond by creating and optimizing law-firm, social-media profiles on Facebook, Twitter, LinkedIn and Google Plus, plus on more than 60 other high-quality social networks.

(6) Reporting and Analytics

We offer clear and understandable reporting to clients on a monthly basis through our sophisticated analytics platforms.
Our reports feature data about your:

Site ranking
Keyword traffic
Domain authority
Link acquisition